Networking. Everyone does it – but how do you really win at it? Although Woody Allen was credited with saying that “showing up is 80 per cent of life,” it’s that final 20 per cent that really makes the difference. That is, it’s about how you show up.Whether it’s the overzealous networker who tries to give everyone his card but has no clear direction of what he’s doing, or the wallflower who doesn’t meet a single person even after showing up, so many people network incorrectly that it actually works against them. With that said, here are a few easy-to-use basics to help you win the networking game.
Meet people through other people
The best way to meet people is through referrals. Stick around people you already know who know the people you want to meet. By being introduced through them or joining their conversations, you’ll likely receive a warm introduction to the person you really want. You’ll see this same effect on LinkedIn through their online introduction tool, or through joining the right circle at an event with somebody you know.
It’s not about you
Although you’re trying to meet a new partner, developer or customer, you’re not going to get ahead with that kind of attitude. This is because everybody else thinks the same way, which is why they’re at the event. It’s worthwhile to go against the grain instead. If you can’t connect for yourself, think about how you can make connections for others. Listen to what people’s needs are and try to make a connection for them, even if it doesn’t benefit you. They’ll remember you the next time around and reciprocate – that’s how you utilize the power of networking.
Read more fom Globe and Mail